Opportunities for Green Hydrogen in Brazil

Free Webinar

Thursday, April 6, 2023 I 11:00am BRT/4:00pm CET I Webinar Language: English

The international green hydrogen market is on the rise. Due to Brazil’s geographic and climate characteristics, it has a huge potential to become one of the largest producers and exporters of green hydrogen in the World. Green hydrogen, produced from solar or wind energy, promises to bring carbon neutrality to multiple applications.
In this webinar, we will explore opportunities and challenges for Brazil in the global market for green hydrogen.
During the webinar participants can submit their questions to get them answered by the experts in the live Q&A. In addition, both the recording and the speakers' presentations will be made available to all registrants after the webinar.

Our Guests

João Fávaro

João Fávaro is a Chemical Engineer with over 10 years experience in the energy sector. He developed and coordinated energy projects, biomass, wind and solar. Currently works in the development of green hydrogen projects in Brazil, focusing on public-private interaction to leverage the value chain of green H2.

Felipe Toro

Mr. Toro is an expert in the field of energy efficiency in industry, decarbonization and energy policy and has worked for over 19 years in this sector. He has acted on several occasions as Team and Project leader.

He holds a B.Sc. in Civil Engineering, an MBA in resources and sustainable energy technologies and a PhD in Energy Economics and Policy especially for Innovations like Hydrogen, Renewables and Energy Efficiency. His PhD was conducted in Germany at Fraunhofer and IREES.

His focus has been the technical-economic and Research and Development Aspects of several technologies and crucial market barriers for different actors and stakeholders that hinder market uptake and up-scaling. Based on this, he and his teams have drafted policy recommendations at different level to foster new technology developments in developing economies.

He has developed excellent leadership skills in his career as well as experience advising GIZ and industries like the pilot projects on Energy Efficiency Networks in Brazil and Mexico. He has developed cooperation partnerships in Germany, the EU, Brazil, Colombia, Chile, Peru, Mexico, Argentina, Sweden, Turkey and Egypt and served as an important interface between public and private stakeholders in the fields of energy, climate and sustainability.

In consultancies, he provided international analysis of the framework conditions for energy efficiency in industry and buildings, advised on market entry activities and conducted negotiations, and was the contact person for decision-makers in ministries, utilities and technology providers in their respective countries.

Mr. Toro is connected to Fraunhofer since he worked in analysis of alternative renewable energy technologies for the Fraunhofer Institute for Systems and Innovation Research ISI in the past and he has been working in senior positions for two institutions that were created from Fraunhofer activities: The Institute for Resource Efficiency and Energy Strategies IREES GmbH, where he was among other things business unit manager and authorized representative, responsible for the team, budgets and results, and Learning Energy Efficiency Networks LEEN GmbH.

Involved with these institutions, Mr. Toro currently advises a number of projects in the energy sector in Latin America and Europe, for example a World Bank project on energy efficiency and renewable energy in Public Buildings in Colombia, a project in Austria to promote a climate-neutral industry, including hydrogen options, a GIZ energy efficiency pilot network project in Sao Paulo, Brazil, advisory on energy efficiency instruments and multiple benefits in the EU under the Horizon 2020 program, and a green mobility project in Peru.

Mr. Toro demonstrates leadership, integrity and professionalism as a team leader and manager. He is multilingual with excellent intercultural and social skills.

José Zloccowick

José Zloccowick has 17 years of experience in consulting and project management. He holds an MBA in Strategic Carbon Management from the University of East Anglia and a degree in Mechatronics Engineering from the University of Pernambuco.

José is consultant at NIRAS, where he coordinates research activities and promotion of the Green Hydrogen market under the H2Brasil program. Implemented in partnership by the MME and the German Technical Cooperation Agency (GIZ), H2Brasil aims to support policy makers as well as Brazilian companies in the development and expansion of the market for green H2 and its derivatives.

Previously, José provided advice in the energy field for UNDP, DGRV, the Foreign & Commonwealth Office (FCO) of the United Kingdom, TCU, PROCEL and ENERGISA group. He managed Renewable Energy and Energy Efficiency projects at GIZ. He supported EPE and ANEEL in energy planning and regulation related to renewable sources. He participated in the development of innovative business models in distributed generation in Brazil.

He has provided advice to British companies in the field of energy efficiency and biomaterials, helping them plan their expansion and entry into new markets, including Brazil. He worked for 7 years at CAIXA, where he assured companies regarding credit lines and investments in Brazil.

Monica Saraiva Panik

Monica Saraiva Panik is Brazilian, born in São Paulo, graduated in Social Communication from Fundação Armando Álvares Penteado and Business MBA in Marketing from Fundação Getúlio Vargas. She worked 18 years for the automotive industry in Brazil and 11 years in hydrogen and fuel cell technologies world leading companies in Germany. She has 25 years of experience in the hydrogen sector. She was Project Manager for the Consortium which implemented the project “Fuel Cell Bus for Urban Transport in Brazil” during 10 years. She worked in the organization of the 22nd World Hydrogen Energy Conference in Rio de Janeiro in June 2018. Today she is Director of Institutional Relations of the Brazilian Hydrogen Association (ABH2), Mentor of Hydrogen Mobility at SAE Brasil, Curator of BW Expo Summit Digital, Consultant FIEC and several Brazilian and international institutions. In 2021 she was nominated as one of the “Remarkable Women in the field of transport” by the German Federal Ministry for Economic Cooperation and Development (BMZ) and the German Society for International Cooperation (GIZ) within the framework of the TUMI (Transformative Urban Mobility Initiative).

Your Host

Markus Vlasits

Markus Vlasits is the founder of NewCharge and an advisor to ABSOLAR's Energy Storage Workgroup.
Since 2019: He is the founder and managing partner of NewCharge Projects, focusing on PV solar energy generation and storage solutions.
2016-2018: He co-founded and served as Commercial Director of Faro Energy, an investment firm leasing photovoltaic plants.
2007-2012: He was director and then Vice-President of O-Cells SE (Germany), a leading producer of photovoltaic cells and panels.
2000-2007: He was an ssociate and later junior partner at McKinsey&Company.

Supporters and Partners

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